LEADERS ARE READERS

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~ From the introduction of Your First Year in Network Marketing by Mark Yarnell and Rene Reid Yarnell,1998

 "We believe that when any network marketing company fails, we all suffer. The future survival of our industry depends now on cooperation, not antagonism.

"Industry-wide success depends on elevating MLM companies and products rather than destroying the reputations, hopes, and dreams of our MLM competitors ~ only then will network marketing become the most lucrative profession in all of free enterprise.

"The old tactic of 'divide and conquer' has been quite effective in the traditional business world. 

"The traditional corporate pyramids have skillfully utilized the media and government regulators to similarly attack and stifle our growing industry: and all along they have hoped and prayed that we'd just go away." 

"This book you're holding in your hands (Your First Year in Network Marketing) is the ultimate survivors' manual.  Thanks to the hundreds of unselfish leaders from diverse and numerous companies who rose to the occasion by contributing their stories, you will learn how to alter your life.

"Knowing full well that they would be educating their competitors, they all dared to the unadulterated truth about how to succeed in our industry. That kind of unselfishness alone makes us proud to call ourselves network marketers. 

"They dared to admit, after becoming legends, their innermost vulnerabilities and bouts with anxiety and depression, so that millions of others, including their own competitors, might be inspired to exit the forty-year plans and share in the American Dream. Enjoy. 

And whatever else you do in the first year, just don't quit! Because surviving is synonymous with thriving in our industry."